Business Overview
The global Clean Beauty Market continues to expand, driven by consumer demand for transparency, sustainability, and efficacy. This opportunity is THE online destination dedicated to offering a range of hair and skincare products crafted from natural, vegan ingredients, built on a foundation of clean and scientifically backed formulations. Now approaching a decade in market, the trademarked brand’s 14 SKU line is carried in retail locations across the United States, Canada, Asia, and Australia. The business operates a profitable three stream model: direct to consumer (DTC) via Shopify, a robust wholesale B2B division, and a high margin private label division offering custom formulation and white label services.
They boast an exceptionally loyal customer base with a very healthy social media following of ~26K followers, a remarkably low customer acquisition cost of $1.40, 27% of revenue generated from repeat DTC customers, and a 2.11% DTC conversion rate, all driven entirely by organic strategies.
The company’s loyal customer base, award-winning products, and untapped future growth opportunities position it as an attractive acquisition. With a well-developed brand identity, and excellent margins, this business is primed for the next stage of expansion.
Key Benefits
Strategic Growth & Channel Expansion: The brand is currently executing a multi-channel scaling strategy, expanding to major social commerce and third-party marketplaces. The wholesale pipeline is equally robust, highlighted by a newly signed distribution agreement with a global travel retailer and a high-volume partnership with a leading beauty subscription box, whose first production order shipped in June 2026 with a second large order booked for November and advanced discussions underway for a headline feature placement. These catalysts underpin the booked wholesale revenue reflected in the 2026 proforma
Top-Tier Retailers and Beauty Membership Platform Partnerships: The company has secured a series of high-profile retail and membership accounts, significantly expanding its national exposure. The first of these launched in Q4 2025, with additional partnerships secured through H1 2026. Together, these high-volume accounts solidify the brand's footprint across premium retail and membership platforms alike
Established Multi Channel Distribution: Wholesale revenue through 400 to 500 High Profile retail stores and DTC with strong repeat purchase behavior
Award Winning Product Line: Recognized by Vogue and nominated for multiple industry awards
High Margin Private Label Division: Offers scalable B2B revenue through custom formulation and white labeling with minimal additional overhead
Strong Founder Legacy: Founder named to BC Business 30 Under 30, YWCA Women of Distinction nominee, and Visa She’s Next award winner, lending credibility and media appeal
Efficient Customer Acquisition: Extremely low CAC driven entirely by organic strategies, with 27% of DTC revenue from repeat customers
Marketing
The Company’s marketing is entirely organic and content driven, with no paid advertising to date. Strategies include:
Regular Posting on the brand’s main Instagram account, the founder’s personal account, and a dedicated private label account
Strategic Influencer Collaborations and user generated content campaigns
Blog Content and SEO Optimized product pages
Email Marketing to a 24,000 subscriber list
Operations
The business is efficiently run by a solo founder who works 40 hours per week, directly managing marketing strategy, inbound and outbound sales, product formulation, operations oversight, email marketing, and content creation across founder-led social channels. Supporting the founder is a dedicated team of contractors: a Social Media Manager, Shipping and Warehouse Manager, and a Formulation Technician, along with 10–15 bottle-filling contractors engaged on an as-needed or project basis.
Financial Strength & Growth Momentum
The business demonstrates exceptional financial health, delivering consistent year-over-year growth with sales up 52% and profits up 69% in the current TTM (CAD) over 2025. This expansion is underpinned by a robust 34% cash flow (SDE) margin, reflecting both operational efficiency and strong brand equity.
Growth in 2026 has been led by wholesale and retail distribution, with Q1 revenue well ahead of the prior year on the strength of new national accounts and booked wholesale orders. Proforma 2026 projects sales 48% and cash flow 78% above full-year 2025, at a 37% cash flow margin. The proforma reflects actual results for January through June 2026 together with wholesale orders already booked; the second half is held flat at the first-half monthly run rate, with no seasonal uplift or further growth assumed. On that basis, proforma revenue sits marginally below the trailing-twelve-month figure while cash flow and margin both improve.
This upward trajectory is secured by a diverse and high-value pipeline, including:
Scalable Partnerships: Recently secured major partnerships, with a large-scale order shipped in June 2026 and a second order booked for November. A signed distribution agreement with a global travel retailer operating in approximately 70 countries opens access to international travel-retail channels. Advanced discussions are underway on a headline feature placement with the same subscription partner; management estimates such a placement could represent revenue of approximately $500K, comparable in scale to the orders this account has already placed in 2026. No revenue from this opportunity is included in the proforma.
Digital Expansion: Amazon Storefront and TikTok Shop launches are already underway -Amazon advancing through listing optimization and review activation, TikTok Shop pending final marketplace tax registration.
As the brand executes this multi-channel scaling strategy, it is well positioned to build on its established distribution base. For a prospective buyer, this represents an opportunity to acquire a profitable enterprise with national retail distribution, booked wholesale revenue, and a projection that assumes no holiday season lift, despite the fourth quarter having historically been the strongest period for direct-to-consumer sales.
Financial Summary
Proforma 2026*
Gross Revenue $656,648 USD
Cash Flow $243,385 USD
Gross Revenue $932,846 CAD
Cash Flow $345,758 CAD
*Proforma includes significant wholesale orders that are already booked. January through June 2026 reflects actual results; July through December is projected at the January through June monthly run rate, with no growth or seasonal uplift assumed
TTM Jun’26
Gross Revenue $672,107 USD
Cash Flow $231,033 USD
Gross Revenue $954,807 CAD
Cash Flow $328,210 CAD
Currency Conversions (CAD to USD).
USD equivalent at time of sale will vary based on exchange rates.
TTM Jun’26 converted on 06/30/26
2026 Proforma converted on 06/30/26
Find out more about other interesting business opportunities in United States.
Long time las vegas nv based profitable auto repair business available...
Very profitable long time metals sand blasting & powder coating company...
Amazon fba sports accessories business...
World wide selling opportunity...
High sales volume, trademarked brand...
Turnkey operation w/ 20 yr brand recognition...
Recurring revenue stream...
Savannah area lawn care and lawn maintenance company...
Profitable manufacturer of printed control boards business for sale, $525,000...
Residential-commercial cleaning service business for sale...
Recovered materials processing facility’,continues to serve atlanta’s commercial growth by receiving inert material:...
Three-year-old ecommerce business offers a wide selection of themed items for dog lovers such as supplies, home goods, f...
18-year-old online retailer and manufacturer of high-end automotive noise and heat insulation for cars and trucks. ...
Well established, 6-year-old ecommerce business offers a wide variety of quilting and sewing supplies. high sales volum...
Four-year-old ecommerce business markets over 100 themed apparel and accessories focused towards women. products offere...
Equipment rental and leasing for retail and contractors...